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Wednesday, August 5 • 14:00 - 15:15
User Story Mapping: Don't Lose the Big Picture (Jeff Patton)

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Abstract:
A story map is a simple way to visualize your product idea from your users’ perspective. Mapping your product's story uses the same approach scriptwriters use to think through a movie or TV story idea. It's fast, collaborative, and telling your product's story helps you spot the holes in your thinking. Once created, a map lets you think through options and alternative ideas that'll make your product better. It's easy to slice out what you think is a smallest viable product, and to identify the next experiment that'll help you validate your product concept.
In this workshop, you'll learn story mapping by building a simple map collaboratively with others. You'll learn how to use story maps to make sense of how users and customers do things today, and how they might do things better with your product. You'll learn how to use story maps to drive Lean Startup style experimentation, as well as heads-down Agile software development.

Learning Outcomes:
  • Understand how to use story maps to break down large feature ideas into small deliverable pieces
  • Understand how release strategies focus your release on smaller minimum viable product releases
  • Understand how development strategies reduce risk and increase learning
  • Understand how experimentation helps validate your product assumptions before you build



Speakers
avatar for Jeff Patton

Jeff Patton

Chief Troublemaker, Jeff Patton & Associates
Jeff makes use of over 20 years of product design and development experience to help companies create great products.Jeff started in software development in the early 90s as a project leader and senior developer for a small software product company. There he learned that well written... Read More →


Wednesday August 5, 2015 14:00 - 15:15 EDT
Potomac C